New Athena Page Developed to Guide Media Strategies

The following guidelines and resources are provided to help DSHS/DBHR's Community Prevention and Wellness Initiative (CPWI) coalitions adapt or create effective, consistent and coordinated prevention messaging for Washington's communities.

Following these guidelines will help to avoid duplicating efforts, will provide effective communication standards, and will allow you to prioritize funding for getting messages out in your community, rather than paying to produce new messages.