4.20 Parent Call to Action

This campaign has officially ended.  Feel free to still review the materials for ideas/information on how parents and guardians can best talk with youth about not using marijuana or other drugs; and, how to use social media to support your prevention efforts.

April 15^th – April 20^th is the statewide 4.20 Social Media Campaign – Parent Call to Action (previously Statewide Social Media Campaign). For this campaign local coalitions and organizations will utilize their own Facebook pages to disseminate messages encouraging parents and guardians to talk with youth about NOT using marijuana on April 20^th.

Interested in participating? See documents and links below for more information.

Attached you will find key documents relating to the campaign:

·       Frequently Asked Questions for 4.20 Social Media Campaign – Parent Call To Action

·       Step Guide to Buying Facebook Advertising for 4.20 Social Media Campaign – Parent Call To Action

·       Step by Step Guide to Sharing Facebook Posts for 4.20 Social Media Campaign – Parent Call To Action

·       4.20 Social Media Campaign – Parent Call To Action Packet

Find the slides to Derek Belt’s “Facebook for Public Outreach” presentation from the Social Media Campaign webinar on The Athena Forum.

You can also view the recording of the Social Media Campaign Training Webinar.

If you have questions, please contact Julee Christianson at 360-725-3260 or at chrisjc@dshs.wa.gov.